Plaid at Money20/20 Europe | Exhibition Stand Photography in Amsterdam
Client: Blum and Co for Plaid
Photographer: Joshua
Services: Exhibition Photography | Conference Photography
Raccoon was commissioned by Blum and Co to provide professional exhibition stand photography for Plaid during Money20/20 Europe at the RAI Amsterdam Convention Centre.
As Europe's leading open banking platform, Plaid joined thousands of fintech leaders, technology companies and financial institutions exhibiting at one of the industry's most influential annual conferences. The photography focused on documenting Plaid's exhibition stand, capturing visitor engagement, branding and the company's presence throughout the event.
The Brief
Working on behalf of event agency Blum and Co, the brief was to create a professional library of imagery showcasing Plaid's exhibition stand during Money20/20 Europe.
The photography needed to capture:
The exhibition stand and branding
Visitor engagement
Conversations and networking
Product demonstrations
The atmosphere of the event
The resulting image library would provide content for marketing, communications and future event promotion.
Our Approach
Photographer Joshua Offenblende worked discreetly throughout the event, documenting the stand as it came to life with delegates, meetings and demonstrations.
Rather than relying solely on wide shots of the exhibition space, the photography combined environmental images with candid interactions and detail photographs, creating a varied collection of content that reflected both the scale of the event and the energy around the Plaid stand.
Deliverables
Raccoon delivered a professionally edited gallery of exhibition photography, providing Blum and Co and Plaid with a versatile collection of images suitable for:
Marketing and social media
PR and communications
Future event promotion
Website content
Internal communications
About Plaid
Plaid is Europe's leading open banking platform, helping businesses securely connect financial accounts and build innovative digital financial products.
Its technology enables companies to access financial data with customer permission, powering everything from payments and personal finance applications to lending and digital banking experiences.
Planning to exhibit at your next conference or trade show?
Our team provides exhibition photography, conference photography and event photography for brands exhibiting at major conferences across Europe and worldwide. Explore our conference case studies to see how we help businesses capture compelling visual content that extends the impact of every event.