Bolt | Be Your Own Boss
Raccoon London partnered with Bolt UK to deliver photography and videography for the Be Your Own Boss campaign, a series focused on the real-life stories of Bolt’s driver partners. The campaign was created to highlight the independence, flexibility, and entrepreneurial mindset behind the people driving the platform.
Working closely with Bolt, our team helped shape the campaign from concept through to delivery. This included developing the creative approach, scripting, visual direction, videography, photography, editing, and subtitling, ensuring the content felt cohesive and authentic across all outputs.
The photography and video content focused on capturing genuine moments and personal narratives, allowing each story to unfold naturally while remaining aligned with the wider campaign message. The result was a body of work that felt human, considered, and grounded in lived experience rather than staged storytelling.
By combining campaign-led thinking with strong technical delivery, Raccoon supported Bolt in creating visual assets designed for long-term use across digital and social channels. If you are planning a campaign that centres on real people and meaningful stories, we would be happy to discuss how our photography and videography services can support your project.
